Greystone, a leader in commercial mortgage lending and real estate development, partnered with Fantasy Interactive to launch a proprietary in-house app designed to simplify the lending process. To help introduce this tool to internal teams, Fantasy tapped GRAFX Co. to create an engaging explainer video that clearly demonstrated the app’s utility and everyday impact.
Project
App Sizzle
Client
Fantasy Interactive
Our Role
Post-Production, 2D Animation
Our team crafted a narrative-driven “day-in-the-life” video following a typical commercial property transaction. Using live-action footage combined with sleek graphic overlays and screen replacements, we illustrated how the new platform reduces complexity and accelerates workflows, all while maintaining a friendly, approachable tone