Greystone App Launch

Greystone, a leader in commercial mortgage lending and real estate development, partnered with Fantasy Interactive to launch a proprietary in-house app designed to simplify the lending process. To help introduce this tool to internal teams, Fantasy tapped GRAFX Co. to create an engaging explainer video that clearly demonstrated the app’s utility and everyday impact.

Project

App Sizzle

Client

Fantasy Interactive

Our Role

Post-Production, 2D Animation

Our team crafted a narrative-driven “day-in-the-life” video following a typical commercial property transaction. Using live-action footage combined with sleek graphic overlays and screen replacements, we illustrated how the new platform reduces complexity and accelerates workflows, all while maintaining a friendly, approachable tone