GRAFX CO. creates MOA and MOD animations, product visualization, and training video assets built for regulated review cycles. We plan around MLR workflows, ISI protocols, and claims-sensitive language so teams can move forward with confidence.
What we produce
We produce premium medical and scientific content for healthcare startups, established brands, and pharma agencies supporting medical clients.
- MOA animations (oncology emphasis): Mechanism of Action storytelling designed for scientific accuracy and clear communication
- MOD animations: Mechanism of Disease narratives that support education and context
- Product visualization films and demos: Clear product representation for launch, web, and stakeholder presentations
- Sales enablement and physician training videos: Assets designed for commercial teams and HCP-facing environments
- Conference, investor, and web explainer variations: Modular outputs tailored for decks, booths, websites, and internal presentations
Austin Innovation. Global Execution.
Headquartered in Austin, Texas, GRAFX operates a world-class, remote-first production network with specialized hubs in Istanbul and India. This allows us to provide “Follow-the-Sun” Post-Production, Visual Effects execution, 2D/3D animation, and motion design, ensuring your project never stops moving.
Compliance-ready process
Compliance is not a checkpoint at the end. It is how we structure the work from day one.
MLR-friendly workflow
- Review rounds planned into the schedule with clear decision points
- Claims tracking and change logs aligned to stakeholder feedback
- Reference discipline to support scientific statements and sensitive language
Script development with careful language
- Language planned around indication, labeling, and safety requirements
- Fair balance considerations are built into the structure and pacing, where applicable
- Clear separation of on-label content vs off-label risk areas through review gating
Version control and audit trail mindset
- Version naming conventions for review clarity
- Master file management for final delivery and re-use
- Audit-friendly organization for regulated teams and agencies
Accessibility and localization readiness
- Captions and transcripts available when required
- Localization-ready builds for multi-market rollouts when needed
Our team and craft
GRAFX CO. combines cinematic execution with scientific rigor. We staff PhD-level medical illustrators and senior animation talent to ensure visual accuracy, clear communication, and an elevated finish. Our production support is structured to reduce friction in review cycles and deliver high-end assets that hold up to scrutiny.
Engagement models
- Choose the model that fits your internal structure and review cadence.
- Fixed-scope production: A defined deliverable set with clear milestones and review gates
- Ongoing content partnership: A monthly or quarterly pipeline for iterative assets and updates
- Agency white-label support: Production and post support for agencies managing regulated clients
Typical project timeline (high-level)
Timelines vary by scope and review requirements. A typical flow includes:
- Discovery: goals, audience, indication, key references, and constraints
- Script: claims-sensitive draft with review gates
- Boards: storyboard development and visual approach
- Animatic: timing, structure, and messaging validation
- Production: animation, simulation, and compositing
- Review: structured MLR rounds with tracked revisions
- Delivery: masters and channel-specific versions
