Mechanism of Action

To support the launch of Nourianz, an innovative adenosine inhibitor developed to treat Parkinson’s disease, GRAFX Co. partnered with healthcare agency Pixacore to produce a clear, visually engaging Mechanism of Action (MOA) animation tailored for medical professionals.

Project

Nourianz Adenosine Inhibitor MOA

Client

Pixacore

Our Role

3D/2.5D Animation

In Parkinson’s patients, overstimulation of the brain’s indirect pathway by adenosine can disrupt normal dopamine signaling—leading to the characteristic motor symptoms of the disease. Nourianz works by blocking adenosine receptors, helping to restore balance and improve physical movement. Our animation breaks down this complex neurological process into a digestible visual narrative, aiding physicians in understanding how Nourianz works at a molecular level.