Turtle Beach, a global leader in gaming accessories, approached GRAFX Co. to develop high-impact experiential content for their in-store and on-location activations. These booths, placed in retail environments, malls, and gaming conventions, allowed consumers to try out Turtle Beach’s advanced headsets in real-time gameplay scenarios.
Project
Experiential Booth Content
Client
Fantasy Interactive
Our Role
Post-Production, 3D & 2D Animation
Our team designed dynamic visual content tailored to each booth’s setup, showcasing the brand’s premium audio features—especially its exclusive Superhuman Hearing preset, which gives gamers a competitive edge by amplifying key in-game sounds like enemy footsteps and weapon reloads. The content was engineered to captivate passersby while educating users on the headset’s capabilities.
